EVERYTHING WE DO IS DATA DRIVEN.
Hypothesis lead, data driven. These are words we live by. Our clients demand it and users/customers/consumers demand it. These audiences can sense when you are not listening to them and understanding their needs. And when you are not, they tend to let you know.
Relevancy of offering and message and delivery is key to developing an authentic and timeless brand image. From understanding attitudes, awareness, recognition and usage to deep knowledge of customer journey’s and their path to purchase on and offline, Astrabrand has you covered. Our Brand Health model is a powerful and easy-to-deploy research model that helps brand owners keep their brands aligned between the desired image they want and the perceived image that is experienced. Astrabrand Brand Health research is “always on” and always looking out for your brand.
To extend our research footprint, we have partnered with konnecto.com to help us study online and offline audience behavior. Astrabrand is Konnecto’s North American marketing alliance partner.
We bring years of fact based marketing and research to the table. We would be pleased to discuss Astrabrand’s Brand Health model and how we can help you anytime.